Eicma 2021
The international motorcycle exhibition
After a year's break, Eicma, the International Cycle and Motorcycle Exhibition, returns!
From November 23rd to 28th you will find us in Milan, at Rho Fiere, ready to show you all the news at Midland. It is an honor for us to take part again this year in the most important event for fans of two wheels together with the greatest players in the sector at international level.
MIDLAND AT EICMA
Our staff, present at Eicma since 1995, will be waiting for you at Hall 13 Stand I68, ready to make your adventures on the saddle something unique.
This year it will be a special occasion for us to present in person the latest arrival at Midland: the BT Rush. The latest intercom signed Midland is the founder of a new era of intercoms based on Mesh technology and unprecedented audio quality thanks to the collaboration with the historic RCF brand.
Our specialized technicians will be thrilled to show you features and news, not only of BT Rush, but also of the entire range of products dedicated to motorcycling.
EICMA
The November 2021 EICMA edition will be an excellent opportunity to restore enthusiasm to all fans and make them live a unique experience made up of races, exhibitions, entertainment and adrenaline.
After a year of break and almost exclusively digital events, it will be essential to be able to meet again in person and touch the latest industry news for yourself.
Come and discover our entire range of products for two-wheeled equipment worthy of the best trips and adventures!