Bol d'Or 2026
Experience the most iconic endurance race with Midland
From September 17 to 20, 2026, the Bol d'Or, one of the world's most prestigious motorcycle endurance races, returns once again. At the legendary Circuit Paul Ricard in Le Castellet, thousands of enthusiasts will gather to enjoy four days of spectacular racing, entertainment, meet-and-greets with key figures from the motorcycle world, and activities dedicated to the vibrant two-wheel community.
Once again this year, Midland will be present at the Speedway stand, a long-standing partner and trusted reference for French riders, showcasing its solutions dedicated to motorcycle communication, safety, and connectivity.
At the Bol d'Or Village, visitors will have the opportunity to immerse themselves in the Midland world and discover technologies designed to enhance every riding experience. Motorcycle enthusiasts will be able to test the BT Mini, BTR1 and BTR1 ADV X intercoms, engineered to provide clear and reliable communication on every journey, from daily commuting to long-distance adventures.
Also on display will be BikePlay Guardian, BikePlay Pro and BikePlay x BMW, solutions that combine navigation, connectivity and advanced features for a safer and more intuitive riding experience. Visitors will also be able to discover MLH and MLH Lite, Midland's auxiliary LED lights designed to improve visibility and enhance safety in all riding conditions.
The Midland team will be on hand to provide live demonstrations, personalized advice, and in-depth product presentations, giving visitors the chance to experience firsthand the technologies trusted by thousands of riders across Europe every day.
There will also be dedicated entertainment activities for motorcycle enthusiasts, including the opportunity to customize the cover of their Midland device and take part in a special giveaway featuring Midland intercoms.
Come and meet us at the Bol d'Or Village and discover how Midland solutions can make every motorcycle journey safer, more connected, and more enjoyable, both on the road and on the track.
👉 For more information about the event, visit the official Bol d'Or website.