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BIHR - 01 October 2019


BIHR STRENGTHENS ITS GERMAN MARKET ENTRY WITH MIDLAND BLUETOOTH COMMUNICATION SYSTEMS.

Bihr starts the exclusive distribution of the prestigious Bluetooth intercom manufacturer MIDLAND in Germany and completes the brand portfolio of the newly founded Bihr GmbH in Pulheim near Cologne/Düsseldorf.
MIDLAND looks back on 60 years of experience in radio communication and is also the leading manufacturer of CB radios and technology leader in intercom systems for motorcycles.


Bihr starts the distribution of MIDLAND’s motorcycle range in Germany.

The ultra-compact devices offer a variety of comfort functions and offer motorcyclists secure communication with a range of up to 1600 metres.
Bihr’s recently founded subsidiary, Bihr GmbH now unites five strong brands: ARAI, BELL, RST, ANSWER and MIDLAND.
BIHR STRENGTHENS ITS GERMAN MARKET ENTRY WITH MIDLAND BLUETOOTH COMMUNICATION SYSTEMS.

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